User Research Mastery – Sarah Doody
- Do you want to use data to drive product and design decisions..
- Are you overwhelmed trying to figure out where to start when it comes to actually doing research? Tried of all that Googling?
User Research Mastery – Sarah Doody course with special price just for you: $599 $85
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User Research Mastery – Sarah Doody
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Do you feel disconnected from your users?
- Is getting buy-in for research a struggle?
- Are you tried of your team “guessing” about which features to build?
- Do you want to use data to drive product and design decisions..
- Are you overwhelmed trying to figure out where to start when it comes to actually doing research? Tried of all that Googling?
- Do you struggle to figure out how to do research without slowing down the development process?
Do more user research & usability tests so you can create a product customers love.
INTRODUCING
User Research Mastery
A step-by-step blueprint to help you and your team do user research interviews and usability tests.
Here’s what you’ll learn in User Research Mastery:
- How to get buy in for user research from executives and stakeholders.
- How to decide what to research and which method to use.
- What to write in a screener so you can talk to the right research participants.
- How to find research participants on your own or with a recruiting firm.
- What you must have in a discussion guide and interview script.
- How to make sense of & present your research findings.
- How to integrate research into your UX process.
- How to make research a habit and not a one time thing.
Take an inside look at what you get in User Research Mastery.
I’m Sarah Doody, nice to meet you!
- 2015: Founded The UX Notebook, a weekly UX email and education collective focused on helping people learn how to think like a designer.
- 2012: Went full time as self employed with my own UX consulting business.
- 2011: Co-created curriculum for and taught General Assembly’s first ever 12-week User Experience Design course.
- 2007: Moved to NYC to get started in the roller coaster world of tech startups.
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Course Curriculum
LET’S GET STARTED
- Preview & Course Trailer (4:08)
- Welcome!! Please watch this first (3:54)
- How to set yourself up for success (7:03)
- Course Community & Slack Tour (7:15)
- Office Hours (aka “UX Research Happy Hour”)
MODULE 01: WHY RESEARCH MATTERS
- Intro Video (1:32)
- Lesson 01: Why research matters & how to get buy in (18:42)
- Lesson 02: Types of research (16:47)
- Lesson 03: The research process (20:32)
- Your Mission: The practice project for this course (8:44)
MODULE 02: RESEARCH GOALS
- Intro Video (1:27)
- Lesson 01: How to identify your research goals (34:43)
- Lesson 02: What are strategy interviews (12:16)
- Lesson 03: What are usability interviews (10:49)
- Lesson 04: Adapting research for your timeline and budget (19:03)
MODULE 03: IDENTIFYING & RECRUITING PARTICIPANTS
- Intro Video (2:03)
- Lesson 01: How many people should you talk to (10:39)
- Lesson 02: How to create and use a participant wishlist (15:07)
- Lesson 03: Anatomy of a participant screener (24:18)
- Lesson 04: DIY recruiting vs hiring a firm (9:04)
MODULE 04: PLANNING & CONDUCTING INTERVIEWS
- Intro Video (3:22)
- Lesson 01: Writing a discussion guide (22:59)
- Lesson 02: The 5 stages of a research interview (11:29)
- Lesson 03: Practical interview logistics (12:43)
- Lesson 04: How to record interviews (9:52)
- Lesson 05: The art of note taking (8:04)
- Lesson 06: Observation Skills (6:49)
MODULE 05: SYNTHESIZING & SHARING YOUR FINDINGS
- Intro Video (1:31)
- Lesson 01: Making sense of what you heard (16:39)
- Lesson 02: How to deliver and share your research findings (28:45)
** NEW ** WORKSHEETS, DOWNLOADS, ETC (all in one place)
- Research Goals Worksheet
- Ideal Participant Wishlist Worksheet
- Participant Screener Template
- Interview Discussion Guide Template
- Discussion Guide Example From E=Commerce Company
- Note Taking & Findings Template
- Research Plan Checklist
- 50+ Starter Questions For User Research
Office Hours
- Office Hours: January 30, 2019 (53:26)
BONUSES & EXTRAS
To Ensure You Reach Your Research Goals
LIVE MONTHLY OFFICE HOURS
Live group office hours calls to get your questions answered.
BONUS “DONE FOR YOU” TEMPLATES
Templates including a Participant Screener & Interview Discussion Guides.
SECRET SLACK COMMUNITY
A place for students to ask questions, get answers, and share ideas.
Here are the templates & “done for you” items:
- Research Goals Template
- Participant Screener Template
- Interview Discussion Guide & Script
- Research project checklist
- Template for note-taking
- Findings presentation layout
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