Aidan Coughlan – Advanced Content Roadmap Generator

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Aidan Coughlan – Advanced Content Roadmap Generator

Fill in the green cells. This tool does the rest for you.
This simple-but-mighty spreadsheet takes granular pieces of information about your audience, your objectives and your product – and turns this information into a clear, defined narrative through each stage of your customer’s journey.
All the coding is in-built – so you just need to answer the simple questions, and let the tool work its magic!
The Advanced Content Roadmap Generator will guide you through:
Detailed persona development;
Definition of objectives and sub-objectives;
Creation of content ideas based on the various stages of your customer journey
Prioritisation of these ideas so you can apply your resources smartly and efficiently
You’ll come away with a crystal-clear vision of your content – and how it aligns to your business strategy.

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