Eagan Heath Andrew Foxwell – Mastering Google Search + Shopping Ads

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Original price was: $397.00.Current price is: $100.00.

(This course is available and delivery within one day!)This Google Search and Google Shopping course goes through each step of the process from beginning Google ads (Search and Shopping) to optimizing and scaling them profitably and successfully. 

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Unlock Expert Knowledge: Discover the Premium Eagan Heath Andrew Foxwell – Mastering Google Search + Shopping Ads Course Exclusively at GBESY. Elevate your skills and achieve career success by learning from world-renowned instructors and industry experts through our extensive library of premium self-paced courses.

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Eagan Heath Andrew Foxwell – Mastering Google Search + Shopping Ads

Eagan Heath Andrew Foxwell - Mastering Google Search + Shopping Ads

Archive: https://archive.ph/2vqgI#selection-199.0-203.293

This Google Search and Google Shopping course goes through each step of the process from beginning Google ads (Search and Shopping) to optimizing and scaling them profitably and successfully.
Upon finishing this course, you will be able to understand what success looks like when running Google Ads, how to choose target keywords, how to optimize Google Ads, how to set up valid A/B tests, how to determine whether Google Search and/or Google Shopping is best for your brand, and more.

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Meet Eagan Heath

  • Founder and owner of digital marketing agencies Get Found Madison and Caravan Digital.
  • Agency owner for 6 years
  • Managed over 100 accounts
  • Over 3x average ROAS across e-commerce client accounts
  • He and his team specialize in proving ROI for their clients through SEO, Google Ads, social media ads, and email marketing.
  • Learn more about how to drive better marketing results by watching his YouTube show, “What’s Working in Ecommerce” or by taking his trainings at mydigitalmarketingmastery.com.

Topics Covered

Course Outline & Class Takeaways

Google Search Ads

  • Why Run Pay-Per-Click (PPC) Ads?
  • Account and Conversion Tracking Setup
  • Connecting Google Ads to Google Analytics
  • Researching and Brainstorming Keywords
  • Map Opportunities
  • Landing Pages
  • Writing and Creating Ads
  • Optimizing Ads Over Time
  • Bing Advertising
Google Shopping
  • Why Run Google Shopping Ads
  • How they’re different from Search Ads
  • Google Merchant Center & your Shopping Feed
  • Setting up your feed & your campaigns
  • Optimizing Ads Over Time

Introduction

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Introduction to Mastering Google Search and Shopping

•2 mins

Section 1: Mastering Google Search Ads

Mastering Google Search Ads

•42 mins

Google Search Overview & Why PPC

•7 mins

Setting Up Your Account

•3 mins

Keyword Research

•8 mins

Landing Pages

•5 mins

Writing and Creating Ads

•6 mins

Optimizing Ads Over Time

•13 mins

Dynamic Search Ads Have Google Write Your Ads

•20 mins

Remarketing with Search Ads RLSA

•10 mins

Section 2: Mastering Google Shopping

Mastering Google Shopping Ads

•19 mins

Google Shopping Overview

•13 mins

Setting Up a Google Merchant Center Manual Feed

•13 mins

Google Shopping Ad Setup

•18 mins

Optimizing Google Shopping

•13 mins
How to Dominate Google Shopping

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Unlock Expert Knowledge with the Eagan Heath Andrew Foxwell – Mastering Google Search + Shopping Ads Course on GBESY.

Access over 70,000 premium learning programs curated by leading experts and renowned authors at GBESY. Our Eagan Heath Andrew Foxwell – Mastering Google Search + Shopping Ads course provides actionable knowledge and real-world skills through:

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