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David Herrmann Cody Plofker – TikTok Ads Talk
Archive: https://archive.ph/BAamt
TikTok ads experts David Herrmann & Cody Plofker joined Foxwell Digital to discuss the state of TikTok ads from beginner to expert. This 150+ minute course includes how to create winning creative, set up a winning account structure, optimize your account, and more.
Topics Covered
- Why advertisers aren’t succeeding on TikTok ads
- Winning with TikTok creative
Hook creation and the TikTok thumbstop ratio
Storyboarding winning TikTok creative
Content creators, how to source them, and how to succeed with them
Ideas for new TikTok creative
How to use data to optimize creative process
Get David Herrmann Cody Plofker – TikTok Ads Talk download
Creative testing
Scaling winning TikTok creative
How often to update creative based on spend
TikTok Creative Marketplace
- Winning with TikTok ad copy
- TikTok ad account structure – setup through optimization
- CBO vs. ABO
- Winning audiences on TikTok ads and who/what to target
- TikTok ad landing page optimization and testing
- What type of data TikTok ads need to succeed
- Measuring TikTok ads success
- TikTok sales attribution and how to measure it
- Where TikTok lives in the customer journey funnel
- Organic TikTok and why it’s important to TikTok ads
- Branded content, whitelabeled content, and TikTok influencers
- Optimizing TikTok ads using other platforms like Google Analytics, post-purchase surveys, and more
Contents
Section 1: TikTok Ads With David Herrmann
TikTok Webinar with David Herrmann
TikTok Webinar Q&A with David Herrmann
Section 2: TikTok Ads with Cody Plofker
TikTok Webinar with Cody Plofker
TikTok Webinar Q&A with Cody Plofker
Get David Herrmann Cody Plofker – TikTok Ads Talk download
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