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Purchase this course you will earn Achieve more with the ConversionXL, Ross Hudgens – Scaling content marketing course, priced at just Original price was: $1,299.00.$286.00Current price is: $286.00. on GBESY.biz! Explore our extensive collection of over 60,000 downloadable courses in Business and Sales. We offer professional, self-paced digital education at up to 80% off original rates. Start transforming your expertise now!
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ConversionXL, Ross Hudgens – Scaling content marketing
Harness the power of SEO to scale
Investments in social, email, and PPC can hit their potential ceiling, while SEO, even though a long game, can provide a higher ROI compared to the other channels. Powered through SEO, learn how to build an audience online with content that can be successfully scaled. This course will teach you the in-depth process for building content strategies from scratch and leveling them up to start generating more than 250,000+ monthly site visits.
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After taking this course you’ll…
- Learn how to build an effective SEO-driven content strategy for your company, no matter the size and budget.
- Build a Keyword-Opposition to Benefit (KOB) Analysis you can leverage to rank for high value topics, fast.
- Understand what makes content marketable and learn how to port that over to your business.
- Develop an end-to-end outreach strategy to help get your content seen and ranking in the search engines.
- Apply Content Layering to take your introductory knowledge and get the most valuable pages you build, ranking quicker.
Learn the method that will increase your traffic exponentially
Learn the content marketing method used by Intuit, TripAdvisor, AirBnB and more. After this course you’ll understand why email outreach is important, how to use content layering to grow sales dramatically, why design is such a critical component in an SEO-driven content strategy and how to use the Keyword Opposition to Benefit Analysis.
This course is essential for you if …
- You are the sole content creator at a company who is responsible for gaining traffic to a blog or similar content library.
- You are a marketer looking to learn more about SEO to add to your skill set.
- You are a beginner SEO who understands the technical side but is looking for guidance on content and creative.
This course is NOT for you if…
- You don’t have the resources to execute well designed and written content.
- You don’t have resources to commit to pitching your content once live.
- You consider yourself “advanced” in SEO and already understand the importance of link building and content creation.
Skills you should have before taking this course
The lessons and strategies are for individuals who want to be able to effectively scale content marketing efforts. A general knowledge of common SEO terms used and use of a free or paid keyword research tool are an advantage.
Your course curriculum
SCALING CONTENT MARKETING
1What is SEO driven content marketing?
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Why SEO driven content marketing should be your main focus to increase traffic. Learn the basis to get started and scale your strategy.
Lesson topics:
- Differentiate between SEO based content marketing and other forms of content
- Determine if your website could benefit from SEO driven content marketing
- Define common SEO terms as it relates to content
2Prioritizing Topics for Rankings
3How to layer content over product pages
4Upgrading the Skyscraper Technique
5When (and How) to Link Build
6How to scale content
Show off your hard-earned skills and strengthen your profile
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Add your certificates to your profile, share your accomplishments with the world, and join our alumni network.
Get this course and 90+ others when you subscribe to CXL
This course (and all others – full list here) are included with CXL subscription.
At CXL, you can take online courses on growth, digital marketing, optimization, analytics, persuasion – all in a single subscription.
- World’s leading practitioners teaching you their best stuff.
- 90+ online courses on all things data-driven marketing
- New courses added every single month
Subscribe to CXL and get access
- 90+ courses (full list here) on all aspects of data-driven marketing (new courses added every month)
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The CXL guarantee
- 7-day no questions asked money back period
- You can immediately apply learnings and improve your results.
Get ConversionXL, Ross Hudgens – Scaling content marketing download
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