Wes Evans – Video Ad Mini-Course

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Wes Evans – Video Ad Mini-Course

A crash-course in writing, shooting, and editing a video ad!

Gear overview:

Smartphone + video app $4 for iPhone, $0 for Android
Tripod $24 & Phone clip $8
Rode Smartlav+ $68 & Extension cable $9
Video editing software – we’ll be using Camtasia, but any software you’re familiar with will work just fine.

(Detailed walkthrough included.)

Your Instructor

Wes Evans
Wes Evans

Hi, I’m an Austin-based filmmaker for Icarus Burning Productions. With clients including The University of Texas, Tastemade, Livestrong.com, eHow, smaller local businesses, and more, I’ve learned a lot from the wide variety of styles that each project required. Throw in short films, music videos, animations, and other passion projects and I have racked up a fun amount of knowhow that I’m thrilled to help others learn!

So, stick around and let’s figure out how to make your project go from “thing I want to do” to “thing I did”.

Course Curriculum

Intro & Overview

Let’s do something cool. (2:48)

Writing the script

Write the script (template included)

Setting up gear, phone apps, and camera settings

Gear List

iPhone Camera App Walkthrough (8:00)

Android Camera App Walkthrough (4:43)

Setting up your Tripod, Smartphone Camera, and Rode SmartLav+ (4:13)

Setting up your LED Light & Umbrella (5:22)

Finding your frame!

Daylight Scouting (23:03)

Nighttime Scouting (9:23)

Cleaning up your frame (15:44)

Final Setup (1:11)

Record! (And performance tips)

Recording Tips! (Focus, clothing choices, mic placement, eye contact, and more.) (14:24)

Performance (7:38)

Editing

Android: Transferring video (1:50)

iPhone: Transferring video (1:24)

Editing in Camtasia (12:48)

Frequently Asked Questions

Get Wes Evans – Video Ad Mini-Course download

When does the course and finish?
The course s now and never ends! It is a completely self-paced online course – you decide when you and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like – across any and all devices you own.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.